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By Our Correspondent: Epsilon®, a global leader in creating connections between people and brands, announced the opening of its second office, Hub 2, in Karle Town Centre Bangalore, a strategic move to make India a key hub for marketing technology. In the last year, Epsilon has hired more than 1,300 associates to fill roles in analytics, creative and digital marketing. “Our hiring is in tandem with the forecasted growth of the business and the increasing global services needs of our clients. We are hiring a large number of recent college graduates as well as mid-level management. Bangalore, India’s Silicon Valley, is the ideal location for seeking top talent along with tier two cities. We have been selecting associates who understand and mirror Epsilon’s vision of driving growth for Fortune 500 companies through proprietary data, cutting edge technology and innovative advertising. With our expansion into Hub 2, the need to extend our resources has increased and we aim to reach 1,800 associates in Bangalore by the end of 2017,” said Ashish Sinha, Country Head, Epsilon India. “Epsilon has grown across the globe over the years through both organic growth and acquisition, and with the explosion of digital we have realized the need for more technical talent to support our vast client base. We are very proud that we have reached 1,300 associates in India. With the successful launch of Hub 2, we are excited to collaborate on marketing engagements designed to grow our clients’ business and achieve their goals. We look forward to creating a diverse ecosystem at Epsilon by providing platforms to young talent to create and innovate,” added Seema Padman, Senior Director, HR of Epsilon. Epsilon’s recruitment drive was comprised of billboard and newspaper advertisements as well as campus rallies. The campus engagement incorporated drones as a creative way to attract the attention of students. Epsilon has a number of HR policies under its programme “Crafting a Better Epsilon” including Epsilon 50:50, a gender diversity initiative. Epsilon recently ranked as the number one Largest U.S. Agency from All Disciplines in the 73rd Annual Ad Age Agency Report. The report also ranked the company as the number one World’s Largest CRM/Direct Marketing Agency Network, number one Largest U.S CRM/Direct Marketing Agency Network and number one Largest U.S. Mobile Marketing Agency. About Epsilon Epsilon® is an all-encompassing global marketing innovator. We provide unrivalled data intelligence and customer insights, world-class technology including loyalty, email and CRM platforms and data-driven creative, activation and execution. Epsilon’s digital media arm, Conversant®, is a leader in personalized digital advertising and insights through its proprietary technology and trove of consumer marketing data, delivering digital marketing with unprecedented scale, accuracy and reach through personalized media programs and through CJ Affiliate by Conversant®, one of the world’s largest affiliate marketing networks. Together, we bring personalized marketing to consumers across offline and online channels, at moments of interest, that help drive business growth for brands. Recognized by Ad Age as the #1 World’s Largest CRM/Direct Marketing Agency Network, #1 Largest U.S. Agency from All Disciplines, #1 Largest U.S. CRM/Direct Marketing Agency Network and #1 Largest U.S. Mobile Marketing Agency, Epsilon employs over 8,000 associates in 70 offices worldwide. Epsilon is an Alliance Data® company.
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